Privacy & Cookie Policy

Last updated: September 26, 2026

This document describes Our policies and procedures on the collection, use, and disclosure of Your information when You use the Service, details Your privacy rights, and explains how applicable privacy laws (including GDPR and CCPA) protect You.


1. Interpretation and Definitions

Interpretation

The words whose initial letters are capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural.

Definitions

For the purposes of this Privacy & Cookie Policy:


2. Collecting and Using Your Personal Information

Types of Data Collected

Personal Data

While using Our Service, We may ask You to provide Us with certain personally identifiable information that can be used to contact, identify, or bill You. Personally identifiable information includes:

Usage Data & Analytics

Usage Data is collected automatically when using the Service.

Usage Data may include information such as Your Device's Internet Protocol address (e.g., IP address), browser type, browser version, pages of Our Service that You visit, time and date of Your visit, time spent on those pages, unique device identifiers, and diagnostic data.


3. Email Communications to Clients & Users

We collect and process email addresses to communicate with You across two distinct channels:

Operational & Service Communications

We send transactional and account-related emails necessary to deliver the Service. These include:

Note: Operational emails are essential for contract performance and service delivery; You cannot opt out of administrative communications.

Marketing & Promotional Email Communications

Where permitted by law or with Your explicit consent:


4. Paid Subscriptions & Payment Processing

Our Service offers paid Subscriptions. When You purchase a Subscription or paid feature:


5. Remarketing & Targeted Advertising Services

We use remarketing and retargeting services to display advertisements on third-party websites to users who have previously visited or interacted with Our Website.

How Remarketing Works

Third-party vendors (such as Google Ads, Microsoft Advertising (Bing UET), Meta/Facebook Pixel, or other advertising networks) use cookies, web beacons, and tracking pixels to serve ads based on Your past visits to Our Website. This allows Us to present relevant promotional campaigns across search engines, social networks, and partner websites.

Consent & Control


6. Analytics & Product Tracking (PostHog Integration)

We use PostHog (provided by PostHog Inc.) as our primary product analytics, user interaction, and feature usage monitoring platform.

Scope of PostHog Tracking

Depending on Your interactions with Our Website and Your consent choices:

For more details on how PostHog processes data, please review PostHog's Privacy Policy.


7. Tracking Technologies and Cookies

We use Cookies, local storage, and similar tracking technologies to track activity on Our Service and hold certain information.

Consent Banner & Managing Preferences

When You first visit Our Service, You will be presented with a Cookie Consent Banner. Non-essential cookies (analytics cookies set by PostHog and marketing/remarketing cookies, both controlled by the same consent choice) will only be initialized after You grant explicit consent.

You can manage, change, or withdraw Your consent at any time by clicking the "Cookie settings" link in the website footer or adjusting Your browser settings.

Categories of Cookies Used

Cookie CategoryAdministered ByPurposeOpt-Out Method
Strictly NecessaryMova / EssentialAuthenticating accounts, managing logged-in state, security, and subscription access.Mandatory (Cannot be disabled)
Analytics & MarketingPostHog, Google Ads, Microsoft Advertising (Bing UET) (and Meta, when enabled)Product usage analytics, feature interaction tracking, session recordings, and retargeting ads based on past visits to Our Website. Enabled or disabled together by a single consent choice.Consent Banner / Ad Settings

Specific Storage Keys Examples:


8. Purpose of Processing Personal Data

The Company processes Your Personal Data for the following specific purposes:


9. Sharing & Disclosure of Personal Data

We do not sell Your Personal Data. We share information only under strict agreements with third parties:


10. European Union (EEA) & UK Rights (GDPR Compliance)

If You are located in the European Economic Area (EEA) or the United Kingdom (UK), You have specific rights under the General Data Protection Regulation (GDPR).

Legal Bases for Processing

We process Your Personal Data under the following legal grounds:

Your Rights Under GDPR

You have the right to:

To exercise any of these rights, contact Us at support@trymova.app. You also have the right to lodge a complaint with Your local Data Protection Authority.


11. United States Privacy Rights (CCPA / CPRA Compliance)

If You are a California resident, the California Consumer Privacy Act (CCPA), as amended by the CPRA, grants You specific rights regarding Your Personal Information.

Notice of Collection

In the preceding 12 months, We have collected the following categories of Personal Information:

Sale or Sharing of Personal Information

Your Rights Under California Law

To exercise Your rights, email Us at support@trymova.app.


12. Data Retention & Security

Data Retention

Data Security

We implement industry-standard technical and organizational security measures (including SSL/TLS encryption in transit and encrypted data storage). Payment processing is delegated entirely to PCI-DSS certified partners.


13. Children's Privacy

Our Service is not directed to anyone under the age of 18. We do not knowingly collect Personal Data from individuals under 18. If We become aware that We have collected data from a minor under 18 without appropriate consent, We will take steps to remove that information immediately.


14. Changes to this Privacy & Cookie Policy

We may update Our Privacy & Cookie Policy periodically. We will notify You of any material changes by posting the updated policy on this page and updating the "Last updated" date at the top.


15. Contact Us

If You have any questions or requests concerning this Privacy & Cookie Policy, You can reach Us: